TY - JOUR AU - Sánchez-Núñez, Pablo AU - Cobo, Manuel J. AU - Vaccaro, Gustavo AU - Peláez, José Ignacio AU - Herrera-Viedma, Enrique PY - 2021 DO - 10.3390/brainsci11050548 UR - http://hdl.handle.net/10668/4449 T2 - Brain Sciences AB - Neuromarketing, consumer neuroscience and neuroaesthetics are a broad research area of neuroscience with an extensive background in scientific publications. Thus, the present study aims to identify the highly cited papers (HCPs) in this research... LA - en PB - MDPI KW - Bibliometrix KW - Consumer behaviour KW - Consumer psychology KW - Consumer neuroscience KW - H-index KW - Highly cited papers (HCPs) KW - Scientometrics KW - Science mapping analysis KW - SciMAT KW - Neuromarketing KW - Comportamiento del consumidor KW - Bibliometría KW - Neurociencia cognitiva KW - Psicología cognitiva KW - Factor de impacto de la revista KW - Artículo de revista KW - Medical Subject Headings::Information Science::Information Science::Computing Methodologies::Software KW - Medical Subject Headings::Information Science::Information Science::Communications Media::Publications::Bibliography as Topic::Bibliometrics KW - Medical Subject Headings::Analytical, Diagnostic and Therapeutic Techniques and Equipment::Diagnosis::Diagnostic Techniques and Procedures::Diagnostic Imaging::Magnetic Resonance Imaging KW - Medical Subject Headings::Psychiatry and Psychology::Behavior and Behavior Mechanisms::Motivation::Goals KW - Medical Subject Headings::Anatomy::Nervous System::Central Nervous System::Brain KW - Medical Subject Headings::Psychiatry and Psychology::Psychological Phenomena and Processes::Mental Processes::Cognition KW - Medical Subject Headings::Analytical, Diagnostic and Therapeutic Techniques and Equipment::Investigative Techniques::Chemistry Techniques, Analytical::Spectrum Analysis::Magnetic Resonance Spectroscopy KW - Medical Subject Headings::Information Science::Information Science::Communications Media::Publications::Bibliography as Topic::Bibliometrics::Journal Impact Factor KW - Medical Subject Headings::Publication Type::Publication Formats::Journal Article TI - Citation Classics in Consumer Neuroscience, Neuromarketing and Neuroaesthetics: Identification and Conceptual Analysis TY - research article ER -